Google Analytics is free tool provided by Google for analyzing details about visitors to your website. It is a great means to find out a myriad of insightful details about visitors to your site, e.g., how many, when, where they came from, what they did on your site, etc. (And even if for some reason this doesn’t not interest you at this point in time, go ahead and install it anyway in the spirit of “getting in good with Google.” After all, it can’t hurt.)
You will need a Google Account to do this, so if you don’t have one, please get one. Once you have a Google Account, then what advise you following a two-stage process:
STAGE 1: Go here to set up Google Analytics:
(Make sure to take note of the Tracking ID you will be assigned.)
STAGE 2 will involve installing the MonsterInsights Google Analytics plugin to be able to use the service easily. This step will be explained in a minute, however, the beginning of MonsterInsights’ video tutorial also covers installing Google Analytics, so you might want to watch that portion first:
Go here to install the MonsterInsights plugin:
Follow through with their instructions, referring to their Video Tutorial.
(Again, even if you are not interest right now in stats on your website visitors, just follow through with the Google Analytics process just to keep Google happy. It likes to see you are using the resources it provides, and you always want to keep on the good side of Google.)